Bikeporn 101, Blog #2

Well, that went quick. A month in already, met a few of you but I’m sure there are lots out there I’m yet to chat to. What have I been up to? Month one has been information overload so sorry if your booking took slightly longer than normal.

You may have noticed a few new snaps of the Bristol Bicycles. I hope you have enjoyed them, please do let us know what you think. If you see me out getting photos don’t be afraid to say hello.

Working in a bike shop is 20% dealing with you the customer and then the other 80% taking photos of nice bikes. Ok, there might be a bit more to it, but a nice chunk of my time so far has been spent taking the bikes out and finding good locations to take photos. I’m not pretending to be an expert, I’m not even pretending to be a novice… but I thought I would share some ideas of what works for me.

A quick scroll through Instagram and you will see the trends and styles most used. You don’t have to stick by them, by any means, break the rules but there is a tried and tested way of taking a nice bike photo.

George’s Bike Photo Checklist

  • Drive side (the side with all the gears on) facing the camera
  • Pedals and cranks straight (parallel with the ground)
  • Good background (not too much going on)
  • Pick a good time (golden hour)
  • Get photos of the key parts (branded bits and bike graphics)

Taking your photos at the right time can be key. I tend to avoid the busy times of day as I know I will have to stop-start and there may be too many people in the background. Time also effects the light. Avoid midday as it will be very strong light especially on the rare sunny days we get. My favourite time is known as the golden hour. This happens for about an hour every day before the sun sets or if you’re up early enough just after the sun rises.

If you’re showing off all the swanky new parts make sure you get some close-ups. If you’re taking your photos on a nice camera, bomb the aperture right down (also known as the F-number) and get a nice blurry effect behind the component.

So you have your nice photos… what’s next? Maybe you suffer from a certain bike based vanity like me and you crave the attention of other bike fans online (no judgment here). My go-to social media platform for cycling is Instagram. It’s crawling with fellow bike geeks all eager to show off their trusty steed. When uploading to a platform like Instagram I will lead with the main bike photo, and then on the same posting add edition photos showing off the parts. Then to optimise your likes and interactions do some research into what other people tag and hashtag with similar photos, and just copy what seems to be popular. DON’T FORGET TO TAG bristol_bicycles IN YOUR PHOTOS!!!! That way we can repost your images on our own account. This goes for branded products too: tagging the brand into your photo will allow them to see the parts and they might use your photos on their own accounts ( crediting you of course).

I hope this helps you take some good photos! We look forward to seeing what you can come up with.

Instagram: @bristol_bicycles